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4 tips for a job ad that attracts many talented candidates

admin February 28, 2023

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1. Put yourself in the position of a job seeker

Although a large job posting website can attract millions of online visitors. However, that is not necessarily the best place to post job ads, just as a website with the highest total number of visitors is not necessarily the best place to advertise. In either case, you should choose a site that can reach the specific audience you're looking for. The right site for a job ad will depend on the nature of the job and location. Consider yourself a qualified candidate looking for a job online. Another way is to ask industry experts if they are looking for work, where to look.

2. Use common terminology, do not use internal jargon

This is especially true in job postings. You should ask people who are holding positions similar to the one you are applying for to get the most appropriate job description terms. Or you can use the quick search feature in job search sites to see what commonly used words might describe your job opening, choose the most appropriate words. of what you find.

4 tips for a job ad that attracts many talented candidates

3. Simple but detailed

Creating a title that is very specific to the job you are applying for is important. Employers need to clearly describe the job. This is an extremely important factor for the job advertisement to run effectively. The brightest candidates always appreciate the job posting with a transparent, concise but complete job description because it helps them visualize the work they need to do for the vacancy. This inadvertently directs their thoughts towards the company more.

4. Reply to all applicants

Before posting an ad, set up a system to ensure that all candidates receive answers. While it's best to answer individually, you don't have to. Even an autoresponder email thanking them for applying, and saying you'll get back to them someday if you'd like to learn more about them is much better than no reply at all.

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