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What is a Community Manager & What is the role of this professional?
DECEMBER 21, 2023
A community manager is a key role in any social media team, and is responsible for helping facilitate the relationship between the brand and its audiences. Learn everything you need to know about the...
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Quality vs Quantity: Should Your Content Marketing Plan Focus on Both?
DECEMBER 21, 2023
Content has the potential to build brand awareness, improve the reputation of the brand, engage the audience, and grow the customer base. But many people wonder what is the best marketing approach...
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How to Use Storydoing to Boost Your Brand’s Story
DECEMBER 21, 2023
Audiences more readily remember stories than they do stark marketing messages, so storytelling has been a critical part of successful marketing for many years now. But now, there’s a new buzzworthy...
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This is What you Need to Know to Create an Effective Multiple Location SEO Campaign
DECEMBER 20, 2023
Multiple location SEO makes it possible to attract an audience from anywhere in the country (or even the world) that you like, but there’s a fine art to doing it correctly. Here’s a closer look at...
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What is CTOR & How Do You Improve It?
DECEMBER 20, 2023
By comparing the number of unique clicks to unique opens, the click-to-open rate shows if your emails are good enough to engage readers.
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What is Behavioral Marketing and How Can it Help You?
DECEMBER 20, 2023
Successful marketing is all about crafting the right message and delivering it to precisely the right target audience. Behavioral marketing can take the guesswork out of figuring out who that...
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Social Media Lead Generation: How to Get Leads Through Social Media?
DECEMBER 20, 2023
Lead generation is an important aspect of marketing that requires a strong strategy. Social media lead generation utilizes the benefits of social platforms to bring in new prospects for your business.
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What is Replenishment and how does it work?
DECEMBER 19, 2023
What is Replenishment? This is an important aspect of supply chain management which is replenishment, which refers to the process of replenishing products to maintain desired inventory levels.
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10 benefits of digital transformation in business do you know?
DECEMBER 19, 2023
Even though businesses have heard the phrase "Digital transformation - An inevitable trend in the 4.0 technology era" many, but still many units feel worried about the risks they will face if they do...
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Working Capital Formula: How to Calculate and Interpret It
DECEMBER 18, 2023
Working capital formula is a fundamental concept familiar to financial professionals. It serves as a cornerstone for assessing reveal the liquidity and solvency of an organization.