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Workflow Efficiency: Balancing Demand Against Throughput
DECEMBER 04, 2023
Here is a little known fact about Little's Law everyone should be aware of: Little's Law helps us understand how the three flow metrics - cycle time, throughput, and work in progress are connected...
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Productive Project Management: Kanban Team
DECEMBER 01, 2023
A smooth, efficient workflow is essential to a successful project. The Kanban Method has exploded in popularity as a way to optimize processes in all kinds of teams, especially in Agile software...
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Business Fundamentals: What is a Project Management Process?
DECEMBER 01, 2023
One of the keys to effective project management is in maintaining systems and routines. A project is integrative by nature, which means that it’s made up of various connected parts: pull one, and...
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Demand Generation vs Lead Generation: The Difference Explained
NOVEMBER 24, 2023
Brands benefit from including both demand generation and lead generation tactics in their inbound marketing strategy.
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Why Outbound Lead Generation is Still Crucial in Marketing
NOVEMBER 24, 2023
The average modern consumer is exposed to so much advertising that it can be challenging for individual businesses to stand out. Inbound marketing gets a lot of attention these days, and with good...
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Learn How to Track a Lead Source and Measure Success
NOVEMBER 24, 2023
A lead source is the touchpoint through which a customer first hears about your brand and your services. Knowing what your lead sources are and how to track them is the first step in ensuring that...
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What is digital transformation and digitization? Digitize to advance digital transformation
NOVEMBER 23, 2023
In the age of digital technology, digital transformation and digitization are two important concepts that businesses need to understand to be able to apply effectively, helping businesses develop and...
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What is a production system? Roles and classification of common systems
NOVEMBER 23, 2023
The production system is the key to helping businesses be proactive in their business and production processes. Thereby, the company will limit arising costs as well as unexpected risks.
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How to Build Social Media Personas for Your Business
NOVEMBER 23, 2023
Social media personas can help your brand more authentically reach your targeted audience.
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Brand Salience: Why It’s Important and How to Boost Yours
NOVEMBER 23, 2023
Every marketing professional dreams of having a high-salience brand on their hands — a brand that readily comes to mind when a given consumer is ready to make a purchase. Here’s what you need to know...
