Recruiting on Facebook is as effective as you think?

On Facebook, recruitment groups and fanpages are very diverse, attracting a lot of members to join. Therefore, through Facebook, employers will reach a huge number of candidates, thereby reducing recruitment costs significantly. This proves that Facebook is gradually becoming the ideal "dating channel" between employers and job seekers.

Advantages of recruiting on facebook.

– Low cost: You only need to spend a small amount of money to run ads to attract many interested candidates and apply.

- Simple method: Employers only need a Facebook account, you can post information directly on your personal page or post jobs on recruitment groups and fanpages such as Vieclam24h, HR all in one...

The number of people using Facebook network is large: The number of accounts on Facebook is extremely large, especially young people, so they can access a diverse source of candidates, creating a high viral effect. You can post job vacancies anytime, anywhere you want.

- Facebook is a valuable source of information for selecting candidates: Through Facebook, recruiters can "locate" candidates from acquaintances in their friends list. The fact that they are close to everyone also says a lot about the influence and social ability of the candidate. Explore other candidates' information via Facebook, which is an invaluable source of information to help you evaluate candidates beyond their personal profiles.

But do not rush to "evaluate" some information of the candidate, but should look at the whole process. If their negative, pessimistic shares appear many times on Facebook, it is highly recommended to consider before hiring this candidate.

– Marketing channel for company image in the eyes of candidates: In addition to thoroughly exploiting candidates, Fanpage on Facebook today is not only for promoting products, many companies also set up a fanpage to build employer brand. use. Typically, the fanpage of IBM in India, P&G in the Philippines, or LOréal Vietnam.

Fanpage or recruitment portals that are widely promoted through Facebook are not merely a place where companies post recruitment information and thanks to the "referral" power of the community to get better quality candidates, faster, but also a place where companies can build relationships with potential candidates.

However, is Facebook recruiting as effective as you think?

Jobs recruited via facebook channel only recruit seasonal, part-time or unskilled jobs. There are still full-time or high-skilled workers, but the percentage is low. So recruiting on Facebook is not as effective as you think. Job seekers tend to search for jobs in their field through recruitment websites more because of the extremely diverse amount of information on these sites.

The solution is?

Obviously, Facebook has only quantity, not quality. Social media helps spread information but lacks selectivity. In a survey of Vietnam Manpower, recruiting on the website you can rest assured because of the large number of job seekers' profiles, and the quality of candidates is also diverse, suitable for many occupations and recruitment levels.