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Sales enablement manager: what it does and what are the skills involved
AUGUST 24, 2023
In this article we show you what are the skills needed to be a good sales enablement manager and what is the importance of this role to the company.
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What is enterprise content strategy and how to put it into practice
AUGUST 23, 2023
An enterprise content strategy brings numerous benefits to any organization that decides to use it, including the reduction of ad blockers’ impact on B2B marketing campaigns.
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The customer knows best: how to leverage Customer Success numbers for a great marketing
AUGUST 23, 2023
Customer Success is a theme of great importance for most companies interested in having better results in their relationships with their clients.
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How to create a Digital Marketing plan in 5 steps
AUGUST 23, 2023
Digital Marketing is important to consolidate your image on the Internet and attract new leads and consumers. If you want to do so, it is necessary to act strategically.
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What is B2B Content Marketing ROI, and How Do You Calculate It?
AUGUST 23, 2023
How much revenue is content marketing adding to your company’s results? According to HubSpot trends — Not Another State of Marketing Report —only 35% of marketers said it is extremely important to...
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How To Avoid Performance Anxiety At Work?
AUGUST 22, 2023
Do you often feel overwhelmed and anxious at work? Do you find yourself avoiding tasks and feeling anxious about upcoming projects? If so, you’re not alone! Performance anxiety is a common issue in...
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Why You and Your Team Need an Interactive Calendar in 2023?
AUGUST 22, 2023
Today’s version of a typical calendar is not what it used to be. It has turned into an ‘interactive calendar.’ How so? Read on…
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What’s The Scope of Professional Services In Project Management
AUGUST 22, 2023
Projects involving the delivery of professional services present their special difficulties. Professional service organizations have a double burden, as they must accomplish both their own goals and...
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What are Functional Requirements? A Comprehensive Guide with Examples
AUGUST 22, 2023
This document describes how a solution will meet the customer’s needs and business objectives by outlining specific functionality that must be delivered both in terms of user interaction as well as...
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5 Email Marketing Automation Tactics for B2B Brands
AUGUST 21, 2023
If you have a company that does B2B sales, you know that you need to reach out to other companies. Your business can look at email and SMS marketing examples to find ways to improve it. However,...