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Persuasive management techniques: the keys to convincing and motivating teams
OCTOBER 11, 2023
Persuasive management is a style of management that differs from other approaches, such as directive management , participatory management or delegative management.
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Participative management: how to implement it effectively in your company
OCTOBER 11, 2023
What if you could involve your employees more in decision-making? What if it could strengthen company culture and employee well-being? This is exactly what participative management offers. This...
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How Micromarketing Can Be the Key to Your Company’s Success
OCTOBER 03, 2023
Micromarketing is a wise decision when your business wants to reach out to a specific niche of your overall target audience.
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SLA (Service Level Agreement): What It Is And How To Do It In Your Company
SEPTEMBER 21, 2023
The SLA avoids situations in which the client asks for something not agreed or fails to comply with previously arranged terms.
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What a Brand Advocate Is and Why Your Company Needs One
SEPTEMBER 14, 2023
Word of mouth has always been something important in marketing. People who say good things about your brand can influence others to become loyal consumers.
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A Step-By-Step on How To Plan an Event
SEPTEMBER 13, 2023
Plan an event is a challenging task and requires weeks or months of preparation. Companies can achieve great results, catching leads, and generating sales, as long as they know how to conduct this...
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What is a Digital Experience and why your company needs it
SEPTEMBER 07, 2023
In a Google search, a social media conversation, and interactions with apps and websites, a digital experience sets a business apart from the competition.
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How to build a data culture in your company?
AUGUST 28, 2023
Knowing how to build a data culture is the cornerstone of an effective data-oriented strategy. This means making sure that analytics are part of your everyday life and that they influence your...
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A sniffed-at trait may be vital to your company hitting its goals
JUNE 13, 2023
Empathy is tricky. In recent years, it’s become a sniffed-at, laughed-at, or memed trait. Still, leaders who do the work appear to hit their goals and see a boon in productivity, one of the most...
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Does your company have a community? Here’s why they’re magic.
JUNE 08, 2023
The swirl of reasons a customer joins a brand community can be measured, stress-tested, and ranked, but there’s another reason people join a community. It’s less science and more magic.
