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What a Brand Advocate Is and Why Your Company Needs One
SEPTEMBER 14, 2023
Word of mouth has always been something important in marketing. People who say good things about your brand can influence others to become loyal consumers.
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What Are Dofollow And Nofollow Links?
SEPTEMBER 14, 2023
Content Marketing is one strategy that helps bring these results. However, it is not just about creating good content, but also adopting some practices like understanding nofollow vs. dofollow links...
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What Brand Journalism is And How Companies Are Using This Strategy
SEPTEMBER 13, 2023
Content Marketing has helped companies understand how to plan their communication, produce at a large scale, and distribute pieces everywhere.
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What Is Value Selling And Why Is It So Important
SEPTEMBER 13, 2023
This type of customer has difficulties understanding how the product on offer can solve their problems, which creates obstacles in negotiations.
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TCO vs. ROI: Which One You Should Use? Rock Content Writer Content writer Dec 7, 20 | 5 min rea
SEPTEMBER 13, 2023
The Digital Marketing ROI is probably the best-known metric to understand if a project is cost-effective and brings the results your company needs.
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A Step-By-Step on How To Plan an Event
SEPTEMBER 13, 2023
Plan an event is a challenging task and requires weeks or months of preparation. Companies can achieve great results, catching leads, and generating sales, as long as they know how to conduct this...
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What Is Value-Based Sales And Why Is It So Important?
SEPTEMBER 12, 2023
But there are some niches, like B2B, in which the opportunity needs to be directly engaged by these professionals — a one-on-one effort to show why it is worth closing the deal with you and not your...
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What is Marketing ROI and Why Is It Important?
SEPTEMBER 12, 2023
There is a simple answer: investments need to be justified. Therefore, for each strategy you choose, it is essential to know how much it brings in return.
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Product-led Growth: How to Convert Your Product Into the Company’s Central Growth Point
SEPTEMBER 12, 2023
It is a valuable strategy (and philosophy) that allows us to meet the high standards of today’s users, who expect real and sustainable solutions to their problems.
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Omnichannel strategy: a new consumer experience
SEPTEMBER 11, 2023
The 4.0 consumer is becoming more demanding as the days pass. When buying from a certain brand, they want to have a good experience.
