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Revolutionizing: Roles of robotics in manufacturing industry
APRIL 04, 2023
The use of robotics in manufacturing industry is changing the way we make products, and it has the potential to bring significant improvements in efficiency, product quality, and innovation as...
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Ad Conversion Rate: Definition, Formula and Best Practices
APRIL 03, 2023
Ad conversion rate is an extremely important metric in your paid ad plan and strategy. With insights about ad conversion rate, you can optimize your campaigns, hence boosting your sales. In this...
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Positioning Matrix: A Strategic Tool for Building Competitive Advantage
APRIL 03, 2023
To have a clear and effective marketing strategy, positioning matrix can be a useful tool for business. This tool is used in marketing to evaluate the position of a company's brand relative to its...
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Value Proposition Definition: Key Elements and Benefits
APRIL 03, 2023
In today's competitive business world, having a strong value proposition is crucial for success. Value proposition definition is a statement that clearly communicates the unique benefits and value...
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POS Software for Small Business: A Comprehensive Guide
APRIL 03, 2023
POS Software for Small Business is a vital tool for you to manage their transactions and operations. Choosing the right POS software for a small business can be a daunting task, given the numerous...
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Crafting Your Brand Story: A Detailed Guide
MARCH 31, 2023
Are you struggling to differentiate your brand in a crowded market? Crafting a compelling brand story can help you achieve these goals and more. Your brand story is the narrative that describes who...
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Effective Brand Visibility Strategies to Boost Your Business
MARCH 31, 2023
In today's crowded marketplace, a key component of building a successful brand is increasing brand visibility - the ability for your brand to be easily recognized and remembered by your target...
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What is Public Relations: Definition, Types, Guide and Examples
MARCH 31, 2023
Public Relations is a familiar term in marketing. What is Public Relations? What are the types of Public Relations? How to master Public Relations’ Best Practices? What are the examples for Public...
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Brand Visual: Why It Matters and How to Get It Right
MARCH 31, 2023
Nowadays, creating a strong brand identity has become essential for businesses. One critical aspect is brand visual, which includes elements such as logo design, color palette, typography, imagery,...
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Marketing Chatbots: The Future of Cost-effective and Efficient Customer Engagement
MARCH 30, 2023
Chatbots have been around for decades, but it's only in recent years that they've become a valuable assets in marketing. Marketing chatbots are computer programs designed to simulate conversations...